Two and a half years ago, I created my logo, decided on brand colors and type, built my website and finally started passing out business cards hoping for the best. More frequently than I would have guessed, I was given unsolicited advice such as having the brand colors of pink, navy blue and black, or another example, having ‘a woman-owned digital marketing and PR company’ on my business cards “may not attract your target audience”. Wait… WHAT?!
5 Ways to Save Time Planning Content in 2019 Content Planner • March 2019 For several years now, creating and curating content has been a part of any marketer's everyday life. While it is true the amount of content floating around cyberspace has exponentially grown since the inception of [...]
5 End of Year Marketing Items to Add to Your Checklist Marketing Year End • October 2018 It’s that time of year... Summer is over. Football has started. Holidays and Vacations are coming up. Budgets are due. There are a million things to do before the close of the [...]